On April 8, 2024, the Korea Intellectual Property Office (KIPO) started offering rewards for reporting sellers who offer counterfeit products on two or more online platforms. If the links to the suspect products are actually taken down following KIPO's review of the matter, the person who filed the report will receive KRW 50,000 (approx. USD 36), subject to a per person maximum of KRW 250,000 (approx. USD 180) per year.

Reports should be filed online through KIPO's One-Stop Reporting Center for IP Infringements portal (www.ippolice.go.kr) and evidence (such as screenshots) showing that the seller is offering the counterfeit products on two or more platforms must be attached.

Previously, KIPO rewarded reports of counterfeits only if a case was transferred to the Prosecutor's Office with an indictment opinion and the illegal profits earned by the seller exceeded a certain amount. As counterfeits are proliferating online, KIPO hopes to increase public awareness and incentivise more consumers to actively take part in the country's efforts to curb counterfeiting with this new reward system.